Skip to main content

Posts

Showing posts with the label titles

Stock Footage Trends: Be Aware, Yet Wary

Feeling behind on trends? Just today, I found myself Googling whether flare jeans are really making a comeback or not. Fingers crossed for any alternative to high waist! I'm all packed and ready to hop on a plane for a little family vacation tomorrow morning, so what to wear was on my mind. Fashion aside, the stock footage agencies are great about sharing past, current, and upcoming trends with us! Here is my mantra on the subject: When it comes to stock footage trends be aware, yet wary. While it may be tempting to snap up every single keyword the internet tells you is currently popular, it will be in your best interest to dig a little deeper. Pay attention to the two different types of trends: Evergreen vs. Fads The evergreen trends are likely to remain popular for a long period of time while the fads may quickly become a forgotten thing of the past. If you're uploading through BlackBox, you won't be able to edit your metadata once you submit your clip, so it's imp...

6 Stock Footage Title / Description Q&As

It's my birthday!!! This is the song I'm dancing to, in case you want to celebrate with me: Listen HERE ! (I became obsessed with the entire soundtrack after the movie.) For my special day, I'm sharing 6 Stock Footage Title / Description Q&As with you! I'm asked each of these questions frequently. Next time you hear someone ask these, please share this blog with them if you found it useful. These are the Qs I'll cover: Do keywords in your title matter? Add location or keep it general? Name famous landmarks or not? Add "4K" or "1080"? Does capitalization matter? Describe POV or not? And off we go!! IMPORTANCE:  Do the keywords in my title matter? Yes, the keywords in your title DO matter, although for different reasons on different agencies. The titles ARE searchable on Pond5 and now on Adobe as well. I would recommend you put the most important keywords at the beginning of your title for buyers who are skimm...

How to Optimize your Title and First 10 Keywords for Adobe Stock

Do you ever get first-time jitters? That feeling of excited nervousness when you're about to do something for the first time? I TOTALLY have first-time jitters right now! I've been looking forward to getting this blog started for a while now and if you're reading this, then I hit "Publish"!! *Celebration dance music* Without further ado, here is my first collection of new keywording resources I'd love to share with you! The most important first: Adobe Webinar — “ Keywords count! Effective indexing advice ” Adobe titles are now searchable! First 10 keywords hold extra weight. (Previously, first 7) Any keywords in both the title AND the first 10 keywords receive an additional boost. Any keywords important enough to appear in your title should also appear in your first 10 keywords. Other general keywording tips plus a Q&A at the end. Insight into buyer behavior: Shutterstock Blog — “ Why Are There Weird Stock Photos? ” Story of how buyers na...